Watch it. Love it. Shop it.

From video to WhatsApp checkout in three easy steps. Love in video, shop in chat.

Let’s grow together

From beauty and fashion to lifestyle and travel, creators and brands are turning their content into shops you can buy from in seconds.

How Nile works

Nile makes your favourite videos instantly shoppable. From beauty tips to fashion finds, you can watch, tap, then buy inside WhatsApp, the app you already trust.

For Shoppers

Shopping with Nile is seamless, fun, safe and secure. Now you can watch content and shop it, with one click from the video, directly into WhatsApp.

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Brand and creator collaboration for digital campaign on Nile
Shopper browsing interactive video content on Nile website

For Creators

Creating with Nile is easy, exciting and rewarding. Now you can share content and sell products directly from your videos, all inside WhatsApp.

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For Brands

Partnering with Nile is powerful, direct and measurable. Now your products can be discovered and purchased through authentic creator content, in real-time.

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Smartphone screen showing Nile’s Watch & Shop interface

Why Nile?

Shopping should feel natural. We combine the energy of video, the voices of creators you love, and the simplicity of WhatsApp to create a whole new way to shop.

Nile. Watch it. Love it. Shop it.

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Brands that trust us

About Nile

Watch this space

Creators that have partnered with us

Matthew Stone
James Taylor
Linda Martinez
David Wilson
Sarah Brown
Michael Johnson
Emily Davis
John Smith